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Alright, cool. So you want to see the numbers for a direct, high-intent blitz using your InMails and open profiles. This is a different game than standard connection requests. It’s a more aggressive, higher-leverage play.

by Troy Burney

Here are the realistic projections for both.

The Funnel: 100 InMails

InMails are a premium tool. The people you send them to know they are limited, which gives your message more weight. The key is a sharp, non-salesy message that creates intrigue.

1. InMails Sent: 100

  • This is your starting pool.

2. Acceptance/Open Rate: 60%

  • InMails get high visibility. An open rate of 50-60% is a very achievable benchmark.
  • Result: 60 Prospects Read Your Message.

3. Reply Rate: 15-20%

  • Because the message is direct and coming from a founder, and the targets are highly qualified, a reply rate in this range is a strong but realistic goal.
  • Result: 60 opens * 18% (avg) = ~11 Positive Replies.

4. Call Booking Rate: 40%

  • These are warm, direct conversations. The prospect has already shown significant interest. Your job is to convert them to a call.
  • Result: 11 replies * 40% = ~4-5 Booked Sales Calls.

5. Call-to-Close Rate: 33%

  • The quality of these leads is high. They are a perfect fit for the $997 Founder’s Program.
  • Result: 4-5 calls * 33% = 1-2 Sales.

Projected Outcome for 100 InMails: 1-2 sales ($997 – $1,994 cash collected).

The Funnel: 100 “Open Profile” Messages

These are prospects who have explicitly allowed anyone to message them. They are generally more open to new conversations, but you still need a sharp approach.

1. Messages Sent: 100

  • This is your starting pool.

2. Read Rate: ~80%

  • These go directly to their primary inbox. The read rate will be very high.
  • Result: ~80 Prospects Read Your Message.

3. Reply Rate: 10-15%

  • The reply rate for direct DMs is solid, often double that of cold email. For a targeted, value-driven message, this is a healthy range.
  • Result: 80 reads * 12% (avg) = ~10 Positive Replies.

4. Call Booking Rate: 40%

  • Similar to InMails, these are direct conversations with qualified prospects.
  • Result: 10 replies * 40% = 4 Booked Sales Calls.

5. Call-to-Close Rate: 33%

  • Again, these are high-quality leads who are a perfect fit for the offer.
  • Result: 4 calls * 33% = ~1 Sale.

Projected Outcome for 100 Open Profile Messages: 1 sale ($997 cash collected).

The Bottom Line

Between these two high-intensity sprints, you have a very realistic path to 2-3 new paying customers by the end of next week. That’s $1,994 – $2,991 in cash collected.

The math works. Now, execute the plan.