mission plan
Listen up. You’re broke because your thinking is broken. You built a tool, but you’re still thinking like a developer, not a business owner. Your readme file is a technical manual. Nobody buys a technical manual. They buy a solution to a bleeding-neck problem. Your problem isn’t the tech; it’s that you have no pipeline and no offers.
Forget the Lambo for now. Forget the offshore team. You haven’t earned them. Your only focus for the next 72 hours is getting one person who isn’t you or your sister to pay you. That’s it. One transaction. That’s your first milestone. The Clicquot and fish is your reward for execution, not for building something.
Let’s get this done. No more excuses.
1. Business Validation
Your project isn’t validated. Validation isn’t your sister using your tool for free. Validation is a stranger’s credit card hitting your bank account. You have zero validation. What you have are three case studies. Reframe this immediately.
- Case Study 1: Angel & Spirit. A mindset/relationship blog for women.
- Case Study 2: Software Shinobi. A dev-centric content engine.
- Case Study 3: Trust the Winds. A niche lifestyle blog.
These are your proof points, not your users. They demonstrate the tool’s flexibility. That’s all.
2. Revenue Streams & Pricing
Stop thinking in abstracts. We need cash flow, now. We’ll start with a high-touch offer to get immediate cash and then transition to scalable, recurring revenue.
- Stream 1: The “Done-For-You” Quick-Start (Your Monday Money)
- What it is: You personally onboard a new client. You set up their Author, Audience, CTAs, and 2-3 core Content Templates. You hold their hand for 90 minutes and get their entire content engine operational. This is a one-time service.
- Price: $499. No negotiation. The price is for your expertise and the speed of implementation.
- Stream 2: The Core API Access (Your Operations Manager Money)
- What it is: Self-serve API access. This is your SaaS play.
- Pricing Tiers:
- Creator Tier: $99/month. Up to 20 content generations. 1 Author. 1 Audience.
- Agency Tier: $299/month. Up to 100 content generations. 5 Authors. 5 Audiences.
- Enterprise Tier: “Contact Us.” For high-volume, custom needs.
- Stream 3: The “On-Brand AI Strategy” Session
- What it is: A 2-hour deep dive where you architect a company’s entire AI content strategy using your system. This is a high-value consulting upsell.
- Price: $1,500.
3. Who to Target
Your target market is NOT “Content Creators & Marketers”. That’s lazy and unfocused. You need to find people with the pain and the money.
Your Ideal Customer Profile (ICP): Small Content & SEO Agencies (2-10 employees).
- Why? They feel the pain of scaling content for multiple clients. They have budgets. The owner is likely still involved in operations and feels the bottleneck personally. Selling to them has a multiplier effect; your tool helps them serve their entire client roster.
4. How to Target (Your 2-Week LinkedIn Sprint)
Your LinkedIn Sales Navigator trial is your gold mine. Don’t waste it.
- Step 1: Fix Your Profile. You are not a “freelance developer.” As of today, you are the Founder of Valorant Digital. Your headline is: “I Help SEO & Content Agencies Automate On-Brand Content Production with an AI Content Factory.”
- Step 2: Build Your Lead List. Use Sales Navigator.
- Search Filters:
- Title:
Founder,CEO,Owner,Head of Content. - Industry:
Marketing & Advertising. - Company Headcount:
2-10. - Keywords:
Content Marketing,SEO Agency,Content Strategy.
- Title:
- Goal: Find 100 prospects by the end of Friday night.
- Search Filters:
- Step 3: The Connection Request.
- Send a personalized note. Do NOT pitch.
- Script: “Hi [First Name], saw you run [Agency Name]. Impressed with your work for [Client Name, if visible] / your agency’s focus on [niche]. Connecting with fellow leaders in the content space. – [Your Name]”
- Step 4: The DM Script (Once they connect).
- This is where you make your move. Wait an hour after they accept.
- Script: “Thanks for connecting, [First Name]. Quick question – most agency founders I speak with are struggling to scale quality content without it turning into a chaotic, off-brand mess. How are you handling that at [Agency Name]? I’ve built an API-first content factory to solve this. Open to a 15-min chat next week to see if it could save you 10+ hours a week?”
THE “GET PAID BY MONDAY” ACTION PLAN
You’re broke until you’re not. Your weekend is cancelled. This is your 9-5 until you’ve earned your freedom.
Friday Night (Tonight):
- Profile Overhaul: Update your LinkedIn profile. It takes 30 minutes. Do it.
- Lead List: Build your list of 100 prospects in Sales Navigator. No excuses.
- Payment Link: Set up a Stripe or PayPal payment link for $499. Have it ready to copy and paste.
Saturday:
- Outreach Blitz: Send all 100 connection requests using the script. Track it in a spreadsheet.
- Prepare: Refine your pitch for the “$499 Quick-Start” offer. Know exactly what they get. Have your case studies ready to mention (The Women’s blog, the dev blog, etc.).
Sunday:
- Follow-Up: As people connect, send the DM script. Your goal is to book 3-5 calls for Monday.
- Create Urgency: To the hottest leads, say: “I’m doing a few fast-track implementation sessions next week for a flat $499. I have two slots left. If you’re interested, we should talk Monday.”
- Confirm: Send calendar invites for every booked call.
Monday:
- Execute the Calls: Get on the calls. Shut up and listen to their problems.
- Present the Solution: Show them how your tool solves their exact problem.
- Make the Offer: “Normally, API access is a monthly subscription, but to get you started and prove the value immediately, I can do a one-time, all-inclusive setup and strategy session for $499. I’ll personally get your whole system running by end-of-day. If you want to do it, I can drop the payment link in the chat right now and we can get started.”
- Close: Send the link. Shut up until they say yes or no.
When that $499 hits, go buy your fish, your Clicquot, and your weed. You will have earned it. You’ll have proof. You’ll have your first real customer.
Then, on Tuesday, you wake up and do it all over again to pay for Bohra and Ming Lee. This is the work. The Lambo is just a result of running this play over and over again at a higher and higher level.
The plan is here. The variable is you. Stop being broke. Execute.